Sterling Business Consultancy is a complete business solution firm in India which helps clients to solve their marketing issues and achieve growth objectives by providing various strategic marketing solutions.
We have been building powerful brands and driving business growth for our clients. We serve SMEs and startups with actionable insights, innovative marketing strategies and hands-on implementation support.






Brand Management
Brand Premiumisation
Marketing Strategy
Startup Management
Business management
turnkey projects
BRAND MANAGEMENT is analysis and planning on how a brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; its look, price, and packaging, etc. The intangible elements are the experiences that the consumers share with the brand, and also the relationships they have with the brand.
BRAND PREMIUMISATION is arguably the most significant trend influencing the global market. Generally, most markets worldwide have seen consumers trading up to higher value products across a wide range of categories. Premiumisation is competition to offer higher quality items that consumers value. Premiumisation occurs in a product category, market or industry where customers are willing to pay more for higher quality.
Sales promotion is the process of persuading a potential customer to buy the product. Sales promotion is designed to be used as a short-term tactic to boost sales – it is rarely suitable as a method of building long-term customer loyalty. Some sales promotions are aimed at consumers. Others are targeted at intermediaries and at the firm’s sales force. When undertaking a sales promotion, there are several factors that a business must take into account.
A marketing strategy is a business’s overall game plan for reaching people and turning them into customers of the product or service that the business provides. The marketing strategy of a company contains the company’s value proposition, key marketing messages, information on the target customer and other high-level elements.
STARTUP is a company initiated by individual founders or entrepreneurs to form a business model. Founders design startups to effectively develop and validate a scalable business model. Hence, the concepts of startups and entrepreneurship are similar. However, the legal compliance involved in registering company might not be liked by some individuals. On behalf of the client we take care of STARTUP MANAGEMENT to provide hassle free transactions.
Business Management is the disciplines devoted to organizing, analyzing, and planning various types of business operations. Business Management provides the fundamental skills that are required to efficiently run or manage a business. Management consulting is the practice of helping organizations to improve their performance. Organizations may draw upon the services of management consultants for a number of reasons, including gaining external advice and access to the consultants’ specialized expertise.
We take Turnkey Projects under which we agree to fully design, construct and equip a manufacturing/ business/ service facility and turn the project over to the project owner/ Client when it is ready for operation. A turnkey project is generally produced by a team of contractors and project leaders who have experience with the type of project that is being produced. We do everything needed for the project. The project manager or client will only have to do very minimal work.
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“I acknowledge and appreciate the efforts put in by Team Sterling to create the brand image for my Dream Restaurant”
Mr. Satish Kotian
Owner of Hotel Karavali Residency
“What I like most about them is their prompt service. I am comfortable working with Sterling and I can be thorough because of low-costs. Another big advantage is, they are very happy to work to my process and not theirs..“
Mr. Gautam Mali
Head Operations at OGM Engineering
“I was worried because Sterling is a bunch of young and relatively new venture. Some people I’ve given references to have had the same worry. Could a new company do the job? However, you have been great, and I am so glad I found you. Finding Sterling was one of the best decisions of my life!”
Mr. Rajeev Batra